Rents Rise Faster for Midtier Apartments Than Luxury Ones

Rents Rise Faster for Midtier Apartments Than Luxury Ones

Developers’ focus on high end contributes to shortage of affordable units; construction costs too high to build middle-income housing

Ian Cochrane moved into the Verona in Littleton, Colo., with his two children after the rent on his previous home was set to rise.
Ian Cochrane moved into the Verona in Littleton, Colo., with his two children after the rent on his previous home was set to rise. Photo: Jonathan Castner for The Wall Street Journal

The Verona apartment complex in suburban Denver doesn’t have the flashy amenities some tenants covet. No infinity pool. No rooftop lounge. No concierge service. Still, demand at the 1980s-era complex is so strong that the landlord has raised the rent 72% on some apartments in just two years, after renovations.

Modest apartment buildings like the Verona that cater to middle-class and working-class families are becoming scarcer as fewer are built nationwide and older ones are demolished. That has resulted in a severe shortage of midtier apartments, causing rents for these units to rise at a faster pace than for luxury ones.

Even though construction of multifamily rental properties is running at the highest level in decades, the overwhelming majority of new units—more than 80% in the nation’s largest metropolitan areas—are luxury, according to CoStar Group Inc.

Construction costs are generally too high to justify building new complexes for low- and middle-income tenants, experts say, contributing to the scarcity. For instance, AvalonBay Communities Inc., one of the country’s largest apartment developers, spends $340,000 on average for each unit it builds, according to Dave Bragg, an analyst for Green Street Advisors. The average monthly rent, to make up for construction costs, is projected at $2,900—putting those units near the top end of even pricey apartment markets.

The difference in costs between installing granite countertops and stainless-steel appliances is so slight compared to buying land and installing elevators that economists say developing a luxury apartment and a midtier one comes out roughly the same. Historically, developers could save some money by building low-rise buildings in suburban locations, but even those are becoming increasingly difficult to build as even suburban officials push developers to develop midrise buildings in central locations and reduce sprawl.

New households are also much more likely to be renters than buyers, raising rents. Though rents are rising rapidly for all classes of apartments, the influx of luxury units is starting to slow rent hikes in that category, while the dearth of lower-priced apartments is having the opposite effect.

According to Axiometrics Inc., an apartment research firm based in Dallas, rents during the second quarter of 2015 jumped 5.8% for Class B apartments, which are aimed at middle-class families. These tend to be low-rise suburban buildings from the 1980s, with amenities that often include an outdoor pool, a business center and ample green space. Rents rose 4.9% for Class C apartments, aimed at the working class. Meanwhile, rents grew 4.2% for Class A luxury apartments, which are more likely to be downtown high-rises with city views, infinity pools and doormen.

“Everybody and their mother is out building these Class A apartments,” said Ryan Severino, senior economist at Reis Inc. “Nobody is building B and C apartments.” Research by Reis, which tracks commercial real estate, found that the supply of less expensive apartments, excluding rent-regulated units, has decreased 1.6% since 2002. Over that time, high-end apartment inventory has increased 31%.

In many U.S. cities, fewer units are available to middle-income households, according to a report by New York University’s Furman Center and Capital One Financial Corp. In Miami, middle-income renters could afford 33% of recently available apartments in 2013, down from 40% in 2006. In Philadelphia, 35% were affordable to such renters, compared with 45% in 2006.

Even though rents are rising faster on middle-class apartments, they are still considerably less expensive than luxury apartments. Rents for Class A apartments, which make up the top 20% of the market, averaged $1,702 in the second quarter, according to Axiometrics. Class B rents, which make up the middle 60%, averaged $1,192 and Class C rents averaged $845.

In the Denver area, for example, rents average $1,686 a month for luxury apartments, $1,290 for midtier and $965 for lower-end, according to Axiometrics. In Boston, it is $3,345 for luxury, nearly $2,050 for midtier and $1,486 for the most affordable units. In the San Francisco area, Class A apartments are more than $4,000, Class B are $3,125 and Class C are more than $2,200.

At the Verona in Littleton, Colo., applications from prospective tenants are piling up, prompting the management to work “faster, faster, faster,” to turn over vacant units, said Kevin Finkel, executive vice president at Philadelphia-based Resource Real Estate, which owns the complex and other midtier apartment buildings around the country. About half of the monthly rents turn into profit for the company, Mr. Finkel said.

Resource Real Estate purchased the Verona in 2013, paying about $30 million for the 300-unit complex that includes 12 low-rise buildings. The apartments featured beige carpeting, dark brown cupboards and fake brick fireplaces. Resource poured between $3 million and $4 million into upgrades, including laminate countertops and faux wood floors. Rents are now pushing $1,500 a month for some two-bedroom units that had brought in $871 a month before Resource took over.

Traffic from potential renters calling and touring the complex has risen 25% since Resource began renovations. To keep up, the company has renovation teams working double shifts to get units ready for new renters and it has also cut down on marketing.

Mr. Finkel said the Verona appeals to millennials who can’t afford to buy a suburban house or rent a luxury apartment in Denver. Tenants are often single parents looking for an affordable place to live in a community with good schools.

Applications from prospective tenants are piling up at the Verona in Littleton, Colo.
Applications from prospective tenants are piling up at the Verona in Littleton, Colo. Photo: Jonathan Castner for The Wall Street Journal

Ian Cochrane, a 39-year-old artist with two children, recently moved into the building after rent on the single-family home where he lived, in the suburb of Aurora, was set to rise to nearly $1,900 from $1,595. Mr. Cochrane, who was divorced in January, said the new apartment is more affordable at around $1,350 a month and has a saltwater pool and good schools for his daughter, 5, and son, 10.

Denver, a historically affordable city for the middle class, has become less so as both rents and house prices have risen sharply. Overall, rents in the city were up 6% over the past year, according to Reis. Mr. Cochrane, who spent six years as a stay-at-home dad and relies on alimony payments to cover the rent, said the new apartment is affordable but he has little room to save. “It can be a struggle for sure,” he said.

Nationwide, rent increases are inflating the pool of families classified as rent burdened, meaning they spend more than 30% of their income on housing. A report released last month by Harvard University’s Joint Center for Housing Studies found that one in five renter households with income of $45,000 to $75,000 a year was rent-burdened in 2013, up from about 18% in 2008 and 15% in 2003.

Experts said that while some of the luxury apartments under construction today could eventually become more affordable due to oversupply, that isn’t likely to help middle-class renters soon.

“The gap between what is the top of the market and what’s truly affordable has gotten so large that the odds of the new stuff ultimately becoming affordable is much smaller now than it has been in the past,” said Andrew Jakabovics, senior director of policy development and research for Enterprise Community Partners, an affordable-housing group.

Write to Laura Kusisto at laura.kusisto@wsj.com

CBD announces Wire Ranch – Zephyrhills, Pasco County Florida

Celebration Florida

March 28, 2015

CBD Real Estate Investment LLC has entered into an agreement of sale to purchase 23 acres of land located in North Zephyrhills off of Gall Road.  This property, known as the Wheeler Farm, will soon be called “Wire Ranch” and the eventual location of 332 new home sites.

CBD is buying the land from descendants of the Wheeler Family and their family members the Purvis’s.  The $1.175 million cash sale is expected to close in September 2015.  CBD affiliate “Wire Ranch Investors LLC will be the buyer and developer of the property.

This property is located behind and to the north of the new Publix Shopping Center, and, behind Wire Road and the proposed Zephyr Ridge single family home site.   The land will have direct access to Gall Boulevard and secondary access to Dairy Road. CBD is currently designing the site for what appears to be an upscale residential rental community with private amenities including a pool, clubhouse, walking and biking trails, dog park, tennis and bocce ball courts and a state of the art fitness center.

It is anticipated that this project will commence construction in the Spring of 2016.  For more information on this property, please visit http://www.gocbd.com.

Pretty Pond Apartments receive zoning approval

Celebration Florida

August 1, 2015

CBD Real Estate Investment LLC announced today that it has received final annexation along with zoning board approval from the City of Zephyrhills to develop ten acres it owns at the intersection of Wire Road and Pretty Pond Road.  The site has received approval for the eventual development of a 168 unit garden apartment project.

CBD bought the land from the Diocese of St Petersburg on February 8, 2015.  The cash sale was concluded by CBD affiliate “Pretty Pond Investors LLC.”  Since closing CBD has been working with the City Commission to rezone the low density residential property to R-4, which would allow the site to be developed for up to 14 units per acre.  At the same time CBD applied for City annexation approval.  Both approvals were granted in March 2015.

CBD recently entered into an agreement with Tampa based CKT Development Company to sell the multifamily apartment builder the site subject to final construction plan approval.  It is anticipated that Pretty Pond will commence construction during the winter of 2016.  No terms of the anticipated cash sale were announced.

Oaks at Pasco – Coming soon, 224 apartments in Zephyrhills

Celebration Florida

August 5, 2015

CBD Real Estate, a Celebration based real estate investment development and building company, has partnered with Nemo Credit Corporation of Annapolis Maryland to develop 224 garden style apartments in the East Pasco County City of Zephyrhills.  The 22 acre property, located off of Eiland Blvd and Simons Road, has frontage on the Silver Oaks Golf Course.

CBD and Nemo have been working with the City of Zephyrhills to modify the current site plan approval from 200 town homes to luxury garden style rental apartments.  the buildings will be three stories in size, have one, two and three bedroom units.  THe development will boast a pool, tennis court, clubhouse, athletic center, and other active and passive amenities for the sole use of the future tenants.  In addition, the community will have discounted membership available to the neighboring Silver Oaks Golf Course, along with golf cart trails connecting the course the rental community.

This project is currently under agreement of sale to Tampa based CKT Development Company.  CKT will soon be in design stage and expects to close title and commence construction by the first quarter 2016.

CBD is the Successful Bidder at Recent Higginbothem Auction

Celebration Florida

August 5, 2015

CBD Real Estate Investment LLC was the winning bidder of a 19.7 acre property located on Pearce Road in Auburndale, Polk County Florida.  The auction, held by Lakeland based Higginbotham International LLC, was hosted at the Auburndale Yacht Club. CBD emerged as the successful bidder at an overall price of $325,050.  The seller was The Estate of Mary Sonanstine, closing is expected to be held on August 18, 2015.

CBD will combine this property to the 23.5 acres it is contracted to buy immediately north of the subject site. “Berkley Ranch”, the name of the newly combined property, is expected to be the future location of 90 single family homes.  The addition of this newly contracted 19.7 acres will add approximately 79 additional lots to Berkley Ranch.

With the August 2014 opening of the Polytechnic University and the recent expansion of Highway 559, 559A and the Polk County Parkway, Berkley Ranch will be a extremely well located and desirable development site for a mid size builder. CBD plans to initiate site approvals during the fourth quarter 2015 and have the land ready for development by the second quarter 2016.